Facebook is undoubtedly one of the most popular social networking sites that help you get connected with your friends and family. It is not only for connecting friends and families, but also connects a customer to their brand. From a school going child to an old person, everyone is on this social networking site. Facebook just update a live feature that allowed you to stream live. It is very beneficial for almost everyone and especially for the businesses as you can ask your customers for any feedback or answer their queries directly.
It even helps you announce something about to launch on your website or about any upcoming event. It keeps your customer connected with your brand and helps you win their attention and trust as well. Live streaming is easier than you think, but to get maximum results you have to be prepared that you shouldn’t make any mistake or miss any point. Here are some simple tips that you should keep in your mind while going live on Facebook as they help you to get engaged with your audience and delivers expected results.
- Introduce Yourself And Your Topic: The very first thing that you need to do when you go live on Facebook is give an introduction of you and your topic of the day to viewers. Also, make sure you speak calmly and clearly and talk about your topic in an attractive way that keeps your viewers stick to the screen. If you have any hesitation make sure you prepared a description of what you want to announce or share with your audience as it helps you confidently say what you want to.
- Respond To Comments And Questions: In an order to generate maximum profit from live streaming on Facebook make sure you answer as many as possible comments and questions your customers put. It helps you learn what your audience wants and how you can deliver the same. Also, try to mention the name of the commenter (as much as possible) while responding their questions.
- Add A Call-To-Action Button At The End: Also, it is important to add a call-to-action button at the end of your live streaming video as it helps your viewers to get connected with your brand and also they will get a notification of your next live streaming.
Facebook Live is an amazing feature that helps you and your business in a number of ways and therefore, you should try it for better customer engagement.