If you want an engaging Facebook business page, here’s what you need to know: 1: Don’t confuse business pages with personal profiles. If you create a personal profile for your brand instead of a Facebook Business Page, you’re going to miss out on content creation tools, analytics and paid promotional opportunities. Worse yet, people will have to send...

The Internet has made it easier to market to other businesses. You have your professional SEO services, which are available to boost your rankings on Google and other search engines. Then you have a variety of social media networks to play around with. Some brands fail to realize which social media sites are suitable for their business. The one that is commonly underestimated...

Introduction As a blogger or Internet entrepreneur, you need traffic. If you are unfamiliar with the term, it simply means people going to your website or blog. Just like all of the people you encounter in their vehicles when you are driving to work constitute real world vehicular traffic, everyone surfing the web at any given time is a part of Internet traffic. There...

As a middle school teacher, I am thrown into the front lines of the social media war between the students and the real world. I realize that the term war, when referring to kids and social media is very strong, but we are literally in a fight to save the minds of our adolescent youth. I was in college when Facebook and MySpace were newly released to the world, so I have...

Facebook is today’s Lord Of The Social Networking Sites…period. The website currently has more than 500 million active users worldwide! Facebook operates the largest people search engine on Internet, and has the highest growth rates. You can skip all these stats, do your own research and then when you are done checking all these numbers with your jaw dropped...

In the summer of 2015, Europe experienced the highest influx of refugees since the World War II. Why? The main reason is that Syria has become the world’s top source of refugees. Syria is located in the middle-east, a fertile land home to diverse ethnic and religious groups. Since 1960s, it has been led by the Assad family which has ruled it as dictators until the...

Last eve of the year is to say goodbye to all the bad and take along the goodness to create some more in the upcoming year. With the New Year round the corner, the bookings, discounts and party schemes are all over the sites and the hunt is on for catching the best deal. In the fast pacing life and the busy schedules we lose out time on our loved ones, so why not plan...

Pinterest is a pinboard-style, social sharing site where people can pin photos, graghic images, infographics and videos. Although many people originally thought of Pinterest as a place to share images reflecting personal hobbies and interests, the impact on business success when promoting through Pintest cannot be ignored. In fact Public Relations, SEO & Marketing,...

When most of us think about online social networks, we most probably think about Facebook. Facebook is by far the most popular social networking site we have today with 500 million Facebook users. However, Mark Zuckerberg was definitely not the first person to ever have built a social network – he was just the first to succeed in the way that he did. In truth, one...

PPC, PPV, CPV, CPA and PPA are various advertising means used in online marketing. They are used to drive traffic websites, landing pages or any online platform that could be used for business purposes. Before we go into the differences, it is a good idea to know their definitions. Knowing what they mean and their characteristics will clearly point out major differences...